Published on September 24th, 2013 | by gatsbyadmin0
Every day, millions of cigarette butts hit the ground. Every day, millions more styrofoam cups and plastic bottles are left on curbs, and potato chip bags and hamburger wrappers are tossed from car windows.
“Well, I never do that” you may think. Kudos to you, non-litterer. Many thanks for disposing properly of your trash. That’s a great start….but what more can you do? You may not litter, but how often do you pick up trash? “Not my trash, not my problem” seems to be the prevalent thinking…but it is your neighborhood isn’t it? Or your beach you’re enjoying? It definitely is your planet, so it’s time to step up!
4Pieces is a global movement to foster accountability and environmental stewardship through small, habitual actions. We pledge to pick up 4 pieces of trash each day—as many as you can easily clutch between each finger. By posting images of this action on social media (Instagram and Facebook), we encourage others to do the same. Think of it as positive peer pressure! Of course you-and your community- benefit when you perform this simple action at home, and you show appreciation for places of beauty and locations visited by leaving them better than you found them…but the impact is much larger.
For each person who does 4Pieces every day there are 1,460 less pieces of litter each year. That’s 1,460 less things destined to wash down storm drains….1,460 less items which will end up in our rivers….and 1,460 less items ultimately destined for our oceans….for this:
This map and photo show the Great Pacific Garbage Patch, also known as The Gyre, after the set of rotating ocean currents that form it. These rotating currents collect billions of pieces of plastic in a concentration so dense that plastic particles outnumber plankton. This effects the entire aquatic eco-system as the food chain is disrupted from its foundation up. Most of the waste is made from permanent materials but designed for disposable use: styrofoam cups and take-out containers, food wrappers, and the ever pervasive single-use plastic water bottle.
Photographer Chris Jordan, whose images of mass consumerism and monstrous waste have made him a hot name in the green movement, has created a stunning and heart-breaking story that serves as warning about this wasteful wantonness. With Midway: Message From The Gyre, Jordan uses the albatross, long recognized in maritime lore as an omen, as a “mirror of our humanity”. In Samuel Taylor Coleridge’s 1798 poem The Rime of the Ancient Mariner an albatross began to follow a vessel, a good omen. The captain shot the albatross, which cursed the ship, and the helmsmen forced the captain to wear the dead bird around his neck…until they all perished through the curse. The allusion made with Midway is clear, and the imagery is poignant. Here the pictures speak thousands of words…and they are why every 4 Pieces matters!
Help MIDWAY a Message from the Gyre : a short film by Chris Jordan Reach The World
THINK GLOBALLY, ACT LOCALLY